Tenuta Prima Pietra
A Love Story
“I always felt this profound desire to enter the wine world. For Tuscans, it’s a love that runs through your veins, viscous like blood.
In 2002 I visited the area of the Tuscan coast famous for its fine wines in search of the perfect place to craft my very own blend. I found it near Riparbella, on the highest hill along the coast, because the greatest wines come from great heights.
Elegance, attention to detail and quality, refined simplicity and a love of the land are the hallmarks of Prima Pietra, and pair with my sense of style too.”
Massimo Ferragamo



La Tenuta
The Spectacular Tuscan Coast
Riparbella sits a few kilometers from the sea, on the southern slopes of Poggio di Nocola. Mediterranean shrubs, fine vineyards and lush olive trees set the luscious scene.